Nowadays, people are more interested in buying and selling on social media and online environments. The number of people in this group is increasing every day. A handful of people prefer the traditional ways to buy whatever they need, but trust me, the power of the Internet will defeat them sooner or later. They claim that in-person purchase allows them to enjoy the actual buying experience, touch the texture, smell the scents, see the colors and make sure that they will take home exactly what they need. There is no argument that in-person selling prevails over online experience, but we know that many people prefer to save their precious time by shopping online, and shopping for art is no exception. Think about the possibility of selling your art through social media. So why would you hesitate to improve your future artistic image and show your art to more people beyond physical boundaries? Change your art direction from isolation to worldwide recognition. Join hundreds of thousands of internet lovers who increase their fame and wealth by offering their skills and abilities on social media. You are an artist, and your job is producing art, and like many intelligent engineers, teachers, programmers, writers, translators, and developers, move towards success. Amir Sharifi, the manager of Amiran Holding Company, helps you become successful by sharing some secrets of being active on social media.
Why Should Artists Sell Art Online?
The new world is rapidly transforming, and everybody, especially less-known and amateur artists, should adjust their lives accordingly. You may take advantage of various online platforms to display your art and have a better chance to sell your art. The interesting point is that artists who had effective experiences selling their art in several galleries, also use an online environment. It helps them introduce and sell their art to more people across the five continents. “It is a golden and unrepeatable time to become a famous artist and develop your artistic activity”. Remember this simple sentence with all of your body cells. Previously, artists had no choice but to work with galleries, and under special conditions, selling and presenting artworks was challenging indeed. The birth of the Internet was a blessing for artists who were sick of working with agents, and reduced the problems of not being appropriately introduced. The agents were concerned with making more money by selling more works, but did not care about the artists spending their youth in the art studio to become successful. This frustrating story is also true about gallery owners and their employees. Do you think they can talk about your work like you? Can they highlight the positive points like you would? Have you ever thought about your chance of selling art against other artists who have interesting items to represent? What would happen to your art when you are not present in the gallery? Think about it. I am sure you will persuade yourself to use online platforms to sell your art.
The Profitable Advantages of Online Art Selling
Do you know why more businesses use online tools to develop their relationship network? Social media permits countless people in different geographical locations to see artworks, and online shops provide the desirable traffic to target your audience with relative comfort and fewer expenses. As you know, the cost of in-person business is considerably high, and you may encounter many financial problems, such as paying your store’s rent, because your customers prefer to stay home and cross their legs while deciding to buy piece. The new generations prefer to avoid wasting time in actual stores and they benefit from social media. Be patient and expect people to migrate from in-person stores to online shops. The passage of time will surprise you by giving you a chance to compete in the art market. The following paragraphs will uncover more hidden benefits of selling art online.
The Surprising Advantages of Selling Art Online
If you are among those people who resist selling art online, please scroll down to change your mind and be prepared for a wonderful online art sale experience. Are you ready for a new quest in the breathtaking world of art? Let’s explore.
Selling Art Online Is a Must
Selling artworks is not confined to art galleries, and famous artists admit that online platforms help them earn more money. In other words, social media introduces them to more people in various parts of the world. The Internet has changed the world interestingly. The artists now have a suitable place to display their art, while before the internet era, they needed an agent to take their art to galleries. The agent demanded commission, and the artists earned less money. They had to look for a trustable agent to start a healthy relationship and promote their art. The agent promoted the artist guaranteed to bring him considerable profit. Otherwise, he spent less time marketing the artist. The agent cared about the uniqueness of art, not the artist. In other words, the destiny of the artwork was in the hands of the agent, and he decided whether to sell the artwork or not. Nobody can present artwork the way an artist desires, because they know nothing about the inspiring story behind a piece. You, as an artist, are armed with the weapon of power in online platforms to express the story of creating your art thoroughly, and comfortably communicate with your audiences worldwide. Without the limitations in traditional ways for the amount of artworks that can be sold, online platforms allow you to bring more works in front of people’s eyes and avoid disappointing factors like traffic and the costs of participating in art galleries. In simple words, selling your art on websites is more affordable than art galleries. An online art store attracts art lovers from five continents looking for unique and beautiful pieces.
Save Your Money
Selling art online imposes fewer expenses on your shoulders, because many people prefer to stay home and see their favorite products, particularly during the coronavirus pandemic. Therefore, they will search for online stores whenever they need to buy an artwork. The more people visit your online store, the better the opportunity to present your art and the higher your potential profit. Online stores are affordable, and step-by-step more people target these stores instead of wandering in physical art galleries. If you compare the present situation with ten years ago, you can see that online sales have been promoted considerably. It is an excellent time to establish an online art store. Online platforms enable you to show your art wherever you spend your life and have your collections on your website, so that everybody can access them through their phones or laptops. Keep in mind that updating your website is necessary, and you should be ready to respond to your audience. Online platforms motivate you to promote your artistic features, and experience growth in the art world. Due to the expansion of your audience’s circle, you should find your weaknesses and fix them. On the other hand, you can maneuver on your strengths and keep progressing in your professional field. In addition, the accessibility of social media helps develop your artistic business, leading to more audience engagement, benefiting from similar interests.
Expand Your Fame
Being famous is the ultimate goal of every professional, especially artists. Online art markets bring about a group of people who would avoid going to art galleries, to see your art for particular reasons. For example, your online store motivates them to join the virtual art market and discover this exciting world. It permits them to see the works at any time. This method targets a considerable number of people who have been neglected, despite being influential. Your website’s newsletters can make them more interested in accepting your selling offers with open arms, and investing money in art.
Forget the Conventional Beliefs
Many years ago, no one could believe in the power and the dominance of the internet, and the previous generations would laugh at you if you talked about selling art online. Still, some people do not believe in selling and buying art in online stores? Indeed, having an active role in online platforms is the secret of successful artists who have ignored conventional beliefs, and paid attention to the needs of the modern world. If you think only young people use online markets, think twice. Art attracts people who are particularly interested in it, whether young or old. Your audience include ordinary people, art gallery owners, artists, and museum employers. Your website, Instagram page, or other similar platforms help you get noticed, and make more people familiar with your art. The online market makes your name memorable. The more times your name is searched, the higher your name will be shown among relative keywords by search engines. So, people can find and remember your name quickly, and your website or Instagram page’s traffic will maximize.
The Last Point
Whether a business person, a lawyer, a teacher, or an artist, a successful person takes advantage of the available resources, to show their abilities in relevant fields of interest. The internet and social media equip you with a powerful and practical weapon to be a famous, memorable, and unique artist. Please do not underestimate the invisible power of the internet in the internet age and enjoy its supremacy and dominance in the art world.
